Marketing Executive – Bournemouth – £doe

Location:         Bournemouth, Dorset
Salary:             £20,000 – £25,000
DOE + additional benefits

This is an exciting new role to join an industry recognized prestigious brand.  The ideal candidate will have an all-round exposure to marketing (including digital channels) in order to drive sales to meet agreed company objectives. You’ll be organized and focused on helping others increase sales, through varied channels – including traditional print advertising, campaigns, social media marketing, emails and blogs, paid search, search engine marketing. You’ll be motivated, enthusiastic and entrepreneurial.

Key Responsibilities:

 To help formulate and co-ordinate marketing activities and policies to promote products and services

  • To help co-ordinate the inbound sales team ensuring their daily activities support established marketing channels and performance is maximized.
  • To create and publish marketing material in line with agreed marketing plans and to budget.
  • To create and send email marketing campaigns, analyzing results as appropriate.
  • To implement promotional campaigns including social media campaigns, analysing results as appropriate.
  • To conduct market research and competitor analysis in order to identify market requirements for current and future products
  • To co-ordinate and develop the company social media accounts
  • To update and develop the website and marketing content production

Ideal Skills:

  • WordPress
  • Photoshop and ability to create simple but effective graphics
  • Ability to use range of social media tools
  • Good understanding of web technologies such as HTML, JavaScript, PHP etc.
  • Excellent verbal and written communication skills
  • Strong IT, analytical and Numerical skills
  • Effective prioritisation and time management skills

Experience:

  • Knowledge of a wide range of marketing techniques and concepts
  • Experience using analytics & analysis software
  • Excellent verbal and written communication skills
  • Commercial awareness
  • A strong understanding of customer and market dynamics and requirements.

For more information about this role or to apply, please contact Joy Bruce (07469 706432 / joy@aspirejobs.co.uk) or Helen Stacey (07974 429217 / helen@aspirejobs.co.uk)

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