What a load of jobbledygook: The ridiculous job titles dreamed up by recruitment consultants to make vacancies sound more enticing

  • Bin men are now ‘sanitation engineers’  while a paper boy has been re-branded a ‘media distribution officer’ 
  • Some job titles are so convoluted  applicants don’t know what the role is

Applying for a new job can be a lengthy  process – especially when you’re not sure exactly what it is you’re applying  for.

Recruitment consultants have come up with a  swathe of ridiculous job titles to make their vacancies sound more  appealing.

Some applicants may be put off by a job  advert for a ‘bin man’, so recruiters have decided to jazz the title up, instead  calling the position a ‘sanitation engineer’.

And while a ‘mobile sustenance facilitator’  sounds like quite a convoluted role, it is in fact code for a burger van worker. 

 Jobbledygook: Recruitment consultants have re-branded  the job title for a burger van worker to a ‘mobile sustenance facilitator’

Meanwhile those wanting a job as a road  sweeper will need to look out for job ads for highway environmental  hygienists.

 These are just a few of the ‘jobbledygook’  titles that recruitment consultants have created to make positions sound more  glamourous and exciting.


1) Five a Day Collection Operative –  Fruit picker

2) Media Distribution Officer – Paper  boy

3) Highway Environmental Hygienist –  Road sweeper

4) Transparency Enhancement  Facilitator – Window cleaner

5) Talent Delivery Specialist –  Recruiter

6) Brand Champion – Sales  assistant

7) Sanitation Engineer – Bin  man

8) Education Centre Nourishment  Consultant – Dinner lady

9) Public Waste Technician – Toilet  cleaner

10) Mobile Sustenance Facilitator –  Burger van worker

Recruitment expert Chris Smith told the Express: ‘In today’s job market a  receptionist is a guest services agent, a bin man is a sanitation engineer – the  list goes on.

‘We hear from candidates all the time about  job titles which are wildly over the top. One was for a colour distribution  technician – it was for a painter and decorator.

‘Another jobseeker contacted us after reading  about a position for a field nourishment consultant’. It was for a  waitress.

And long gone are paper delivery boys, which  have been replaced by ‘media distribution officers’, while fruit pickers are now  known as ‘five-a-day collection operatives’.

Call centre employees can now describe  themselves as communication executives while window cleaners are now better  known as ‘transparency ­enhancement facilitators’.

Mr Smith, CEO of MyJobMatcher.com who  commissioned the survey, has called for clarity and plain English in the job  market so applicants know exactly what job they are applying for.  

He added: ‘Some of the euphemisms used are  downright ridiculous. Being called a gastronomical hygiene engineer doesn’t stop  the fact that you’ll be washing pots in a restaurant kitchen day after  day.’


No comments yet.

Leave a Reply